Client

AFM-Téléthon

Project

Téléthon Polynésie 2026

Deliverables

Logo & t-shirt artwork

Role

Design & Illustration

The logo and shirt artwork for Téléthon Polynésie 2026 (AFM-Téléthon)

Three years we have dressed this cause. For 2026, the front is built on a taumi, the crescent breastplate a chief wore into battle — you did not put one on to look good, you put it on because you were about to face something. Families living with a genetic disease put one on every morning. We only drew it for them.

Téléthon Polynésie 2026 — warrior breastplate and double helix illustration

The uncoloured version is inspiring too.

The whole piece exists in black and white first. Every band carries its own pattern — plaiting, teeth, spirals, two medallions standing guard either side of a centre that rises out of the plate like a knot nobody can undo. Line work is where a design is honest: if it does not hold without colour, no gradient will save it.

Black and white line art of the Téléthon 2026 taumi breastplate before colouring

On the back, the helix returns

2025 left us a strand of DNA and we were not done with it. On the back it comes back alive: it winds around the medallion, slips behind the blades, and ties the emblem together instead of sitting on top of it. We wanted to show how Research holds the figure.

Line art of the Téléthon 2026 back emblem: a tiki medallion wrapped in a DNA double helix, framed by carved blades

One spectrum, on purpose

A single gradient runs across both pieces, red through to violet, and nowhere does it sit flat. A genetic disease is never one disease — there are thousands of them, and the Téléthon funds the whole range. So the drawing carries the whole range. The colour is not there to be pretty, it is there to say how wide the fight is.

Téléthon Polynésie 2026 back artwork: tiki medallion and DNA helix in a red-to-violet gradient

Worn, not hung

Front 210 × 105 mm, back 227 × 300 mm — On the chest the breastplate sits where a breastplate sits. On the back the emblem is given room to breathe.

White t-shirt mockup showing the Téléthon Polynésie 2026 breastplate printed on the chest
White t-shirt mockup showing the Téléthon Polynésie 2026 emblem printed on the back

A shirt is not a poster. Somebody wears it all day, then keeps it for years. It has to be worth putting on for the drawing alone — and the cause walks out of the house with it.

A cause that needs a face?

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