{"id":2844,"date":"2017-05-26T22:49:49","date_gmt":"2017-05-27T08:49:49","guid":{"rendered":"https:\/\/iaoranamotion.com\/?p=2844"},"modified":"2026-06-26T00:14:49","modified_gmt":"2026-06-26T10:14:49","slug":"c-socredo-travel-mate-green-2017","status":"publish","type":"post","link":"https:\/\/iaoranamotion.com\/fr\/c-socredo-travel-mate-green-2017\/","title":{"rendered":"Socredo \u2013 Travel Mate Vert"},"content":{"rendered":"
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Client<\/p>\n

Socredo<\/p>\n<\/div>\n\n\n\n\n\t\t\t<\/div> \n\t\t<\/div>\n\t<\/div> \n\n\t

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Ann\u00e9e<\/p>\n

2017<\/p>\n<\/div>\n\n\n\n\n\t\t\t<\/div> \n\t\t<\/div>\n\t<\/div> \n\n\t

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Livrable<\/p>\n

Film publicitaire<\/p>\n<\/div>\n\n\n\n\n\t\t\t<\/div> \n\t\t<\/div>\n\t<\/div> \n\n\t

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R\u00f4le<\/p>\n

\u00c9criture, r\u00e9alisation et animation<\/p>\n<\/div>\n\n\n\n\n\t\t\t<\/div> \n\t\t<\/div>\n\t<\/div> \n<\/div><\/div>\n\t\t

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Regardez le film<\/h3><\/span><\/span><\/a>\n\t\t\t<\/div> \n\t\t<\/div>\n\t<\/div> \n<\/div><\/div>\n\t\t
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\nUne d\u00e9cision d'ouverture \u2014 donner aux Polyn\u00e9siens les moyens de payer le monde depuis chez eux.\n<\/p><\/blockquote>\n

En 2017, la Socredo a lanc\u00e9 sa premi\u00e8re carte de paiement internationale hors du r\u00e9seau Visa. Pour une banque polyn\u00e9sienne historiquement tourn\u00e9e vers son r\u00e9seau national, c'\u00e9tait une premi\u00e8re. fenua<\/em>, Ce fut un tournant.<\/p>\n

Socredo nous a confi\u00e9 la r\u00e9alisation du film de lancement.<\/p>\n

Nous avons fait le pari de tout g\u00e9rer sous forme d'hologramme.<\/p>\n

Pas d'images en direct, pas de s\u00e9quences de voyage avec valises et avions, pas de carte remise \u00e0 un commer\u00e7ant exotique. Quelque chose de plus abstrait, de plus r\u00e9volutionnaire.<\/strong><\/p>\n

L'orbite<\/h2>\n

Au centre, une plan\u00e8te. Autour d'elle, une puce \u2013 tel un satellite survolant les destinations possibles. Tokyo, Paris, New York, Sydney d\u00e9filent en dessous, marqu\u00e9es une \u00e0 une au passage de la puce.<\/p>\n

Puis l'orbite se resserre. La puce ralentit, se fige. Autour d'elle, la carte se forme \u2014 jusqu'\u00e0 devenir l'objet que vous tiendrez dans votre main demain.<\/p>\n

\nL'image indiquait clairement ce que la banque proposait, sans qu'il soit n\u00e9cessaire de le d\u00e9clarer. Ce n'\u00e9tait pas une carte qu'on vous tendait. C'\u00e9tait un monde qui s'ouvrait \u00e0 vous.<\/strong>\n<\/p><\/blockquote>\n<\/div>\n\n\n\n\n\t\t\t<\/div> \n\t\t<\/div>\n\t<\/div> \n<\/div><\/div>\n\t\t

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Nous savons que vous avez cette id\u00e9e g\u00e9niale !<\/h2>\n

Parlons-en \u2192<\/a><\/p>\n<\/div>\n\n\n\n\n\t\t\t<\/div> \n\t\t<\/div>\n\t<\/div> \n<\/div><\/div>","protected":false},"excerpt":{"rendered":"

Socredo’s Travel Mate Green card, illustrated for travelling light.<\/p>","protected":false},"author":1,"featured_media":2888,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"_im_fr_seo_title":"","_im_fr_seo_desc":"","footnotes":""},"categories":[155],"tags":[],"class_list":["post-2844","post","type-post","status-publish","format-standard","has-post-thumbnail","category-watch"],"_links":{"self":[{"href":"https:\/\/iaoranamotion.com\/fr\/wp-json\/wp\/v2\/posts\/2844","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/iaoranamotion.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/iaoranamotion.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/iaoranamotion.com\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/iaoranamotion.com\/fr\/wp-json\/wp\/v2\/comments?post=2844"}],"version-history":[{"count":6,"href":"https:\/\/iaoranamotion.com\/fr\/wp-json\/wp\/v2\/posts\/2844\/revisions"}],"predecessor-version":[{"id":3148,"href":"https:\/\/iaoranamotion.com\/fr\/wp-json\/wp\/v2\/posts\/2844\/revisions\/3148"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/iaoranamotion.com\/fr\/wp-json\/wp\/v2\/media\/2888"}],"wp:attachment":[{"href":"https:\/\/iaoranamotion.com\/fr\/wp-json\/wp\/v2\/media?parent=2844"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/iaoranamotion.com\/fr\/wp-json\/wp\/v2\/categories?post=2844"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/iaoranamotion.com\/fr\/wp-json\/wp\/v2\/tags?post=2844"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}